Inside Emerald Princess --Talking with the Hotel Director

The senior officer with the most direct responsibility for the things that most directly affect a passenger’s cruise experience is the hotel director (also called the hotel manager or passenger services director). He has responsibility for the accommodations, the dining, the entertainment, the activities, the shore excursions and much more. Therefore, the hotel manager is in a unique position to discuss the type of cruise experience that one will encounter on a particular ship.

Tony Becker is a Passenger Services Director for Princess Cruises. He is from Australia and has had experience with major land-based hotels as well as with other cruise lines, NCL being one of them. Thus, he is able to see the style of vacation experience that Princess offers in perspective.

When I spoke with Tony, he was Passenger Services Director of Emerald Princess. She is one of Princess’ newest ships (2007) and is practically identical to Princess’ newest ship. As Tony said, she is “a beautiful piece of hardware.” But a cruise is not just about interacting with the hardware. What type of cruise experience does a passenger encounter on Emerald Princess? Who does the ship attract? What enables Emerald Princess to sail full even in difficult economic times?

Tony is a very straightforward person and he answered these questions. In addition, he pointed out some features of Emerald Princess that often fail to appear on guest’s radar screens. My conversation with Tony Becker appears at: http://beyondships.com/Princess-EP-art-Becker.html

Emerald Princess Photo Tour and Commentary

Emerald Princess is one of three virtually identical ships. I am not speaking here about the fact that she is a member of the Grand-class, all of which stem from the design of the Grand Princess - - there are about a dozen such ships now in service. Rather, I am speaking of the fact that she has the same layout, amenities and décor as Crown Princess and Ruby Princess.

The three ships entered service over a period of three and a half years beginning in May 2006. They reflect all that Princess Cruises had learned about the highly successful Grand-class over the course of decade. Thus, it is not surprising that they are so similar - - why change a winning formula?

So, if the three ships are identical, it follows that they must be fungible, right? Not exactly. While on a superficial level the ships may seem the same, the atmosphere on each is subtlety different. Different sets of people have manned the different ships, leaving their marks which persist even after they have gone on to other things. Also, like people, the ships’ characters have been molded by their different life experiences.

Crown Princess was the first of three and sent a shock wave through the industry with her beautiful Italian-influenced décor. She was also an innovator with the adult-spa retreat called “The Sanctuary” and the sophisticated New York-style steakhouse “The Crown Grill.” Also, the fact that she spent her first two summer seasons based in New York helped to hone her more cosmopolitan atmosphere.

Ruby Princess is the latest of the three. When she emerged on the market in November 2008, it was with a great deal of energy and a “can-do” attitude. Her reviews and high scores on the guest comment cards demonstrated that this was not just bluster. Her innovations such as the “Ultimate Ship Tour” proved successful and have been passed on to her sisters. A schedule of seven-day cruises added to her more fast-paced atmosphere.

Emerald Princess is the middle child. She did not emerge with as much fanfare as her sisters. However, she has all the same features that they do. Moreover, she goes about performing her job extremely well - - just quietly. Perhaps because she does relatively longer cruises, the atmosphere is more relaxed. Perhaps it has something to do with beginning her career in the sunny Mediterranean. It certainly has something to do with the friendliness of her crew.

My profile of Emerald Princess is posted at: http://beyondships.com/Princess-EP-Profile.html The photo tour and commentary begins at: http://beyondships.com/Princess-EP-Tour-1.html