Showing posts with label Richard Fain. Show all posts
Showing posts with label Richard Fain. Show all posts

Sunday, April 21, 2013

Royal Caribbean's new Quantum of the Seas



It is hard to believe that people are not already lounging by the side of the pools or enjoying the entertainment on Quantum of the Seas. After the media preview held last week in New York City, I felt that the ship is out there sailing the seas somewhere. In reality, however, that is still some 18 months in the future.

What made me feel that Quantum must already exist? To begin, we were shown a video with realistic looking images of the ship cutting through smooth seas. Then we were shown Royal Caribbean Chairman Richard Fain flying in the ship's skydiving simulator and Royal Caribbean International President Adam Goldstein playing table tennis with Kristen Chenowith, the ship's godmother, in the Seaplex - - a venue that transforms from sports complex to entertainment center. We then saw Ms. Chenowith in various other parts of the ship.
Mr. Fain did say that today's computer technology had been of great assistance in allowing Royal to see how all the various components of the design would fit together. As a result, he assured us that the whole Quantum of the Seas would be greater than the sum of its parts and that “the thing that is most exciting to me is the way it all fits together as a seamless whole.”

Still, as impressive as the virtual reality was, the confidence with which Mr. Fain and Mr. Goldstein spoke about the ship. Listening to them speak, it was hard not to phrase questions in the present tense “does the ship” rather than the future tense “will the ship.”

So what was my impression after seeing the video, listening to the presentation and seeing the mock-up of a cabin with a virtual balcony and the land-based version of the skydiving simulator in the parking lot? I was impressed. Royal has come up with a lot of innovative ideas. It is exciting. In addition, the fact that the ship is to be built by Meyer Werft is another good sign as, in my opinion, that shipyard builds very high quality ships.

I was somewhat disappointed that she will not be the Royal Caribbean ocean liner that ship buffs had hoped for. She on to Quantum has been designed to be an all-season cruise ship since the plan is to sail her from the New York area even in the winter. However, Royal Caribbean Executive V.P. Harri Kulovaara, said flatly that she is not designed to be a North Atlantic liner such as Queen Mary 2.

This is disappointing because crossing between Europe and America in a fast liner is a much different experience than crossing the Atlantic during a re-positioning cruise. The speed is exhilarating and since it takes much less time than a re-positioning cruise, it is a viable alternative to flying. I would think that many people would like such an experience done in the Royal Caribbean style.

The media preview naturally focused on the headline garbing aspects of Quantum such as the North Star viewing platform - - a crane-like arm that will take passengers on a ride some 300 feet above the sea. However, my experience has been that there is more to Royal than the “wows.” Allure of the Seas is a great ship not because she is the largest in the world but because she is so multi-dimensional in entertainment, dining, accommodations and activities.

Although not designed as a follow-on to Allure, there are indications that Quantum will also be multi-dimensional. For example, Royal has thought about single passengers and is including a number of single occupancy studio staterooms on Quantum. Showing that it is not merely copying ideas from Norwegian Epic and P&O Cruises' Azura, some of these studios will be balcony cabins.

We have put together an introduction to Quantum which includes commentary from Mr. Fain and several other Royal Caribbean executives as well as photos. It begins at http://www.beyondships2.com/quantum-of-the-seas-revealed.html

Keeping with the Royal Caribbean theme, we have new photo essays of two of our favorite Royal Caribbean ships. The first shows the aforementioned Allure of the Seas arriving in Jamaica. http://www.beyondships2.com/allure-of-the-seas-in-jamaica.html This highlights Allure's nautical qualities as the maneuver depicted is not an easy one.

Brilliance of the Seas is another ship with good maneuverability. However, in this photo essay the focus is on her pretty lines docked in Antigua and St. Croix. http://www.beyondships2.com/brilliance-of-the-seas-in-the-caribbean.html

Sunday, July 25, 2010

Talking with Royal Caribbean/Celebrity Chairman Richard Fain

Richard Fain has certainly made this an exciting time in the cruise industry. As chairman and CEO of the world’s largest cruise company, Royal Caribbean Cruises Ltd., he could have grown the company gradually and in small increments. Instead, its Royal Caribbean International brand recently introduced the largest cruise ship ever built, Oasis of the Seas, and is building a second one just as large. Meanwhile, he has propelled Celebrity Cruises to the front ranks of the premium cruise line brands by building five new ships (collectively referred to as the “Solstice class”) that not only are larger than any cruise ship serving the premium cruise market but which are full of innovative new features. These ships are setting set new standards and thus are placing competitive pressure on all cruise providers to enhance their guests’ cruise experience.


What makes Fain’s actions dramatic is that there was no guarantee that these multi-billion dollar investments would succeed. As Fain has admitted it was a gamble and one what went against the common wisdom of the industry.

On the occasion of the naming of Celebrity Cruises latest Solstice-class ship, Celebrity Eclipse, I had a chance to talk with Mr. Fain about the Celebrity part of this gamble. We also discussed the reasons for stationing Eclipse in England and dedicating her to the British/Irish market. My interview with Mr. Fain appears at http://www.beyondships.com/Celebrity-art-Fain.html

Speaking of the Royal Caribbean family, I have also posted a new photo essay on Freedom of the Seas in St. Thomas. Freedom is a large cruise ship - - indeed, until Oasis of the Seas came along, Freedom was the world’s largest cruise ship. However, she does not look cumbersome or ungainly. In fact her nicely curved bow, the long lines of her superstructure and her curved sloping stern make her rather photogenic. The nice thing about St. Thomas is that there are a number of good places to take photos of the ships. Also, the light changes over the course of the day, which adds variety to the photos. My photo essay on Freedom is at: http://www.beyondships.com/FOS-Photos-1.html